electroBlast Introduced to Market as Sports and Soft Drinks Key to School Children Obesity
Sheffield, MA (PRWEB) November 15, 2006
Headlines across the media warn of a growing obesity problem in the USA. Not only are snack, fried and fast foods big contributors, but a burgeoning consumption of soft drinks add to the list of what makes us fat. In an effort to stay healthy many consumers are turning to sports drinks and flavored waters. Again, we find many of these are laden with sugar or sugar-substitutes such as high-fructose corn syrup. These too can put on the pounds. School systems around the country are removing soda machines in an effort to trim down the students. Coaches are looking for alternatives to popular sports drinks and in the meantime are watering down the electrolyte drinks they offer their players. Sugar-free drinks may raise questions as to the safety of the chemicals being used as sweeteners. So what is the solution? Plain water?
Bottled water is being targeted as mineral deficient due to the purification process. Signs of mineral deficiencies are showing up in declining cognitive abilities, fatigue, heart function and immune response. Some bottled water industry members are responding by adding sodium, potassium and/or calcium, magnesium to their drink. The problem is that the body utilizes more than just those minerals. We eat a diet of foods that mostly are grown in mineral-deficient soil due to modern farming methods, and now instead of deep well water, we are drinking processed water. Where can we get the essential trace-minerals needed by the body? Supplementation is the answer but many folks aren’t tuned into taking their vitamin/mineral pills every day. A liquid supplement that not only could easily be added to water but that would taste good to encourage people to drink more could be the answer. And if that supplement didn’t have high-calorie sugars or any artificial sweeteners, it may help solve the problem of mineral-deficiency and be a viable alternative to obesity generating soft and sports drinks.
A Sheffield, Massachusetts based company did just that. LJB Piper has created a liquid supplement that when added to water contains less than five calories and with a pleasant flavor that is delivered without using sugar or artificial sweeteners. The newly improved electroBlast has been well received by sporting enthusiasts who include athletes, runners, bikers, hikers, military personnel, diabetics, dieters and by people interested in a naturally-healthy beverage. Many parents have voiced their thanks because they don’t have to water down this electrolyte drink to limit their child’s intake of sodium or sugar. Parents of military personnel fighting in hot climates such as Iraq have said it’s a lifesaver. It seems this product is filling a long-needed niche in the sports drink marketplace.
The company took special care to make electroBlast a naturally better product. Each electroBlast electro-pak contains a combination of electrolyte-forming minerals, including Selenium, Chromium, Manganese, Zinc, Cobalt, Silica, Sodium, Potassium, Magnesium, Iodine, Boron, and Copper. The proprietary micronutrient blend of trace minerals, which is the cornerstone of the ingredients, has been marketed as an electrolyte formula for over two decades. electroBlast is an improved portable version of this formula and is naturally low-calorie with no artificial sweeteners or sugar. More information is available on their website: www.electroblast.com.
###