Dentists Use the Power of Social Media To Grow Their Practices

Grow Your Practice With Social Media

Richmond, VA (PRWEB) January 14, 2010

What if it were possible for a dental practice to add as many as 7-10 new patients to their rosters every month without spending a single dollar on advertising? According to social media maven Stephen Knight and 21st Century dentist Dr. Jason Lipscomb D.D.S., it is – and in their new book, ‘Social Media For Dentists’, they outline a step by step social media plan to help any dentist accomplish such a feat, all while saving their practice money on advertising and increasing their foothold in their community.

On average, most traditional dentists spend between -30k each year on traditional advertising, despite the fact that most of their business is attracted by word of mouth or via the web. With the explosion of social media, there is finally a viable alternative to this advertising money pit. In fact, many dentists that harness the inherent word of mouth capabilities that social media provides have managed to cut their advertising budget by 90%. That’s because social media is largely free to use.

Statistics also show that 85% of people in search of a dentist will look for them on the web, not in phone books or print ads. So, why are so many dentists still relying on direct mail campaigns, postcards or phonebook ads to attract new business? A successful 21st Century dentist will need to adapt to this age of ‘new media’. Fortunately, they can grow their practice under the guidance of the go-to guide ‘Social Media For Dentists’.

What Is ‘Social Media for Dentists’ all about?: The book ‘Social Media For Dentists’ provides in-depth, step-by-step instructions and tutorials for dentists as they work their way into the world of social media. It teaches dentists how to get found and get good reviews on the most important sites. Social Media for Dentists provides tutorials on YouTube strategies, Facebook, LinkedIn, viral video campaigns, Email campaigns and more. ‘Social Media for Dentists’ is available for at www.socialmediadentist.com. Each and every ‘Social Media For Dentists’ reader will also receive access to an exclusive “members only” blog that will include updates and free chapters as well as a great social media database to help them manage their campaign!

About The Authors:

Dr. Jason Lipscomb D.D.S. is a dentist with two practices, one in Fredricksburg and the other in Richmond, Virginia. Jason is a master web developer and has been actively engaged in social media for over 9 years. He uses his experience in social media to coach other dentists, and is the creator of http://www.twentist.com, a website for dentists on Twitter. Jason also writes a weekly column for dentalplanet.com and will be interviewed by ABC news for his use of social media in growing his business.

Stephen Knight is a software developer and co-author of 3 books, 2 on web technology and one on social media. Stephen grew his own million dollar plus software and hosting company from the ground up by using the very same strategies used in ‘Social Media For Dentists’, and has received several awards for his brilliance in marketing and software development. When he is not writing software and books, Stephen works as an independent consultant helping businesses with their social media strategies.

To learn more or to purchase ‘Social Media For Dentists’, visit: www.socialmediadentist.com

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