Why Your Business Needs a Drinks Holder

Why Your Business Needs a Drinks Holder

More and more hospitality businesses such as bars, restaurants, hotels, pubs and clubs, are fitting Drinks Holders in their wash-rooms, bathrooms and toilets. These devices are not only going a long way to ensure that clients and customers feel safe and secure in these premises – but they have added advantages too.

What are drink holders

Drink holders were originally designed to help in the fight against the increasing problem of drink spiking. Drink spiking is when drinks are tampered with, commonly with powerful drugs or alcohol. Drink spiking often occurs for sinister reasons often involving assault, sexual assault or robbery.

And it is all too easy in clubs, bars and pubs for people to have their drink spiked as it has always been impractical for people to take their drinks to the bathroom or toilet facilities – forcing them to be left, which is when most drink spiking incidence occur.

Drink holders are installed in bathrooms and allow customers to take their drinks, bottles and glasses to the bathroom when they go. Drink holders are antibacterial and allow the drinks to be kept safe and hygienically, within sight – preventing somebody from being able to tamper with them.

Other benefits

But there are other benefits to installing antibacterial drink holders in bathrooms in hospitality locations. Not only are they far more hygienic than having people feel forced to leave their drinks on the floor, they also prevent said drinks from getting kicked over; broken glass is a common problem in bathroom facilities in many bars and can cause injuries that a bar owner can end up being liable for.

And drink holders can make money too. Because of their location in bathroom facilities, they are not only usually at eye level, or thereabouts, the visitors to the bathroom are a captive audience making them ideal recipients for advertising.

The advertising on the front of a drinks holder can be in-house promotion – pushing the latest bottled beer or other brands – or can be sold to a third party, generating an income that could soon pay for the installation of the drink holders.

Drink Holders are ensuring many premises have a reputation for a fun and safe night out, as well as ensuring that bathrooms are kept clean and safe and are areas that are generating revenue; is it time your business installed them?

Richard N Williams is interested in drink safety and writes about it. Please visit our website if you are interested in Guardian drink holders or other drink safety products.